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Conference on Bilateral Trade & Investment Opportunities between India & Lebanon

Jun 04, 2021

Embassy of India in Lebanon in Beirut, in association with, Trade Promotion Council of India organized a Virtual Conference on Bilateral Trade & Investment Opportunities between India & Lebanon on June 4, 2021. The Conference was also supported by the Lebanese Embassy in New Delhi and was attended by senior TPCI officials and representatives of various Trade Bodies/ Chambers in Lebanon.


The Conference was addressed by Ambassador of India to Lebanon Dr Suhel Ajaz Khan. In his Address, Ambassador Dr. Khan spoke about the excellent India-Lebanon bilateral relations, including India’s support as peacekeeping forces in UNIFIL since last 20 years. Ambassador also touched upon the recent support given by Government of India to Lebanon after tragic blasts of August 4, as well as support given to Lebanese Ministry of Public Health in fighting Covid-19 Pandemic. Ambassador Dr. Khan spoke about complementarities between India and Lebanon which can be utilized to realize the untapped potential in the bilateral trade. Ambassador spoke of the 5-point strategy to boost the bilateral trade. These are:


1. Enhancement of interaction between trade bodies of India and Lebanon

2. Exchange of delegations, participation in trade exhibitions

3. Sharing of Database of potential exporters-importers

4. Identification of commodities, which can be imported from India

5. Publication of standards for imports in Lebanon


Ambassador particularly underlined that there exists untapped potential to enhance bilateral trade in the sectors like Food and Agriculture, Pharmaceuticals, Machinery etc.


Mr. Ziad Koussa, Deputy Chief of Mission, Embassy of Lebanon to India also addressed the Conference and encouraged the exporters from Lebanon to use India as a big market and to increase their sourcing of good from India as those are of excellent quality and much cheaper than similar products from Lebanon’s traditional sources. He also spoke about enhancing Lebanese exports to India of commodities like Olives, Olive Oils, Lebanese Wines and Lebanese Apples.


Mr. Ashok Sethi, Director, TPCI identified sectors like Pharma, Agriculture, Frozen Meat and Agriculture products which Lebanese importers can import from India and gave a swot analysis underlying complementarity between Lebanese demands and India’s strengths in these sectors.


The Conference was also addressed by Mr. Bernard Tannouri, President, Association for Development of Lebanese Indian Relations, Dr. Linda Sultan, Director of Chamber of Commerce, Industry and Agriculture of Tripoli and North Lebanon, Mr. Rabih Sabra, Director General, Chamber of Commerce, Industry and Agriculture of Beirut and Mount Lebanon, Mr. Jamal Jouni, Vice President, Chamber of Commerce, Industry and Agriculture of Saida and South Lebanon, and Dr. Ali El Masri, Founder- CEO, World Arab Economic Lobby. All the speakers gave their valuable suggestions for enhancing bilateral trade.


Mr. P. Pattabhi, Second Secretary, Embassy of India to Lebanon and Mr. Hemant Gautam, Attaché (Commerce) also attended the Conference. The Conference was moderated by Ms. Rana Zeitouni, Commercial Assistant, Embassy of India to Lebanon and Mr. Virat Bahri Deputy Director, Trade Promotion Council of India.

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